you receive an offer for a credit card that can be use to accrue points that
apply to purchase of airline tickets. This comes from a bank that you currently
do not use for any banking services. This is a form of CRM that is most
typically used for.
A. acquiring new customer
B. promoting loyalty to the company
C. a special service for current customers
D. retention of customers

Answer :

Numenius

Answer: (C) A special service for current customers

Explanation:

  The CRM is the customer relationship management that typically use by the banks for providing special type of services to the current customer. This is the way to attract various types of users or customers by providing some special type of offers.

According to the question, bank provide the credit card offers to the customer on the airline tickets so, it is beneficial for both the customer and for the bank as well.

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